I have to chuckle to myself, as I guess it just hasn't occurred to the general public. Even more surprising to me is my increasing discovery that many design professionals lack any understanding about the correlation between color and psychology. I have talked to interior designers who just never really considered the notion.I have noticed a surge of "color recipes" infiltrating the industry. "Blue in the kitchen decreases your appetite" or "Yellow nurseries cause babies to cry more". These overly-generalized, inaccurate statements can be quite harmful to the intricacies of understanding color. It's like saying, if you have a stomach ache, the one solution is Pepto Bismol.
There are some article links at the bottom of the Sherwin Williams article that delve deeper into the psychology of color. In one, the Aspects of Color, I appreciated this statement:
The study of color is complex, and made difficult by its variety of systems, which include the aesthetic, psychological, physiological, associative, and symbolic.So true.
Do you ever think about the emotional meaning behind a color when you use it? Decorating a room? Purchasing a product? Looking at a logo or signage?