Fashion Impact: Get Her to the Goth

Remember the Goths in high school? They were really quiet and misunderstood and wore all black and dripped in jewelry with motifs alluding to death? Maybe YOU were even a Goth in high school. Either way, Goth isn’t just a high school stereotype anymore. It’s the latest fashion trend hitting runways, fashion showrooms, and retail stores everywhere. And here at NL Collective, we couldn’t be happier. (Yes, Goths can be happy too.) Black is always a classic but black on black on black is what makes it a game changer. There has to be an element of macabre in a piece to make it “Goth.” What we love about the Goth trend is that it extends far beyond just clothes. Goth can be in the jewelry, the shoes, maybe even in a dangerous pair of stockings. So every fashionista can pick her poison and decide how Goth she wants to be on any given day! Exciting (and dark), I know. This trend is truly perfect for branding and marketing to every girl, because of how versatile everyone can be with the pieces. Industry powerhouses and fashion business leaders Erin Fetherston, Nina Ricci, and Rodarte have all embraced the Goth trend, sending cryptic, yet chic, ensembles down the runway. Luxury jewelry designer Julia deVille has based her entire line around the Goth look, utilizing diamond skulls, human hair, and even taxidermy. So spooky, yet sooo stylish.

Erin Fetherston

Nina Ricci

Rodarte

Julia deVille