Oh, how we love Selahdor here at NL Collective Group. Designed by David Chum, a Project Runway alum, luxury brand Selahdor is modern, chic, feminine, streamlined, (we can’t even put it into words) all at once. So, as you can imagine, we were thrilled about the photo shoot of his latest collection! There are so many elements to a great photo shoot—the striking model, the beauty crew (hello perfect makeup and hair), a talented photographer, and, most importantly of all, a flawless collection by a fabulous designer. And this photo shoot had it all, even yummy refreshments! Selahdor is an upcoming brand on the verge of greatness, perhaps on the same level as some of the biggest names in the fashion industry today. Selahdor is soon to be all over runways, fashion showrooms, and retail stores everywhere. We don’t know about you, but personally, we can’t wait for what’s to come. Selahdor is relevant and fashion forward, as well as wearable, which is perfect for branding and marketing to all of you fashionistas out there. We were loving the amazing designs we saw at the photo shoot, so we decided to snap some backstage pictures! Check out our Instagram diary and get a sneak peek at what’s to come from Selahdor.